Scaling Internet Marketing Business

DIGITAL SUPERTRAMP

Scaling Your Online Business, Basic Tips for Beginners

*Beginner Level Internet & Affiliate Marketing Training.
 


Basic Scaling for Online Business Growth, Complete Beginner Tips & Strategy.



Scaling business is closely related to good SEO, quality Content, effective Advertisement & email Optins that perform.


It's kind of multi part & 2 phase.



BEFORE YOU SCALE YOUR ONLINE BUSINESS


You really ought to have all your ducks in a row on your basic website or store first.


Don't get excited to scale if you have a bunch of ½ made pages or articles on your site.


It's better to complete all pages 100%, which is a lot better for the search engines.


Initially, even if you plan to expand later, you should start out with a seemingly 'Complete' & full website.


If you have articles listed on a menu page, make sure there are a least a few options to visit. Don't run an empty Article Menu page.


Same with Videos & any kind of Links or Content. Give your site a feeling of completion & totality.


Keyword Research Tips



BEGINNER Keyword Research


Along with SEO, & a big part of the SEO process, is Key Word Research.


Doing proper Kewword research will help you identify performance, trends & interest of your niche & audience.


Give them what they want & what they're looking for.



Basic Keywords


Your basic keyword research can be important for a couple reasons.


I'll give you 2 examples.


Internet Marketing, Online Business, Web Marketing, Work from Home, Earn Online...


All different words & phrases that could mean the same thing.


Second, I recently discovered,


Para Sailing & Para Gliding are actually 2 completely different things.


I thought they were the same (& so do some other people),

but after about an hour of research I realized


Completely different Niche, Product, & Market.


Do Your basic Keyword Research for all your Content & Products.





Variations


Research material related to your keywords. Find all the related terms & phrases for the content you are focusing on. Use these related names & phrases in your content & in your metadata.


Websites are penalized for keyword stuffing, (using the same term over and over) but keyword variations are encouraged & rank higher.


Explore Keywords & behaviors that could be Leads or Triggers to your content.


For Example, you may be having difficulty ranking content about a 'Camping Tent' or 'Outdoor Tents',


Maybe you could find more opportunity working with variations that trigger & lead to your specific offer (the Tent)


So, how about.


Expedition Canoe, or Extended Backpacking Adventure,


These people both need tents.


You could use this information to shape the content you create & how you share or market it.


Explore Keyword Variations & also related terms or activities, & their keywords.



Long Tail Keywords



Long tail keywords can be a good way to determine & focus on a market demographic,


& to let your visitors find exactly what they want quickly.


For example, your Camping Tent.


What about it?


Is it a camouflage, military, best, lightweight, waterproof, cold weather, all weather, summer, winter, or maybe all season Camping Tent?


People want to know.


How about your buyer?


Do they look for the


Cheapest, economy, most expensive, high performance, best budget Camping Tent?


Long Tail Keyword research will tell you all this information,


& with it, you can craft higher performing Sites, Content & Ad Campaigns.


Do a bunch of Keyword Research for anything you're going to put online.


Also research Communities & Traffic Sources related to your keywords.


Research other Websites & Products that rank for your keywords.


Look for Groups, Collections & Communities on various Social Media networks.


You can do basic Keyword research with Google Search & Trends.



You can also find many Keyword research tools, software & services that provide keyword analytics & performance data.


Make Sure Your Basic SEO is in Order.


Remembering Onsite SEO!


When building your Web Presence

(Your site & EVERYTHING related to it. Social Media, Blogs, Videos, +)


Be conscious of 'Search Engine Optimization'


SEO is important & it's something you'll continue to improve over time.


Explore good SEO strategy & tactics up front.


Look at the leading competition in your niche. Research what's working for them & create content and strategy to get similar results.



SEE:  Better SEO, 20 Basic Beginner Tips



In it's simplest form it's a bit like # 'Hash tagging' on social media.



Make sure your titles, content & metadata are targeted correctly & laid out on your site for both standard & mobile websites.



Put keywords in your Titles, Header Tags, & within the written content.


Keep content relevant to Titles, so people get exactly what they are looking for.


Fill out the Title or 'Alt Tag' information for all the Images, Graphics & Pictures you include.


'Silo' & Structure your page clearly, so it navigates well for the user.


Group Links & Cross-link appropriately, keeping to a niche or subject of interest.


You don't want to be linking Cat material to Dog articles, or Business content to Automotive events.


Structure your site so it makes sense & follows that sense in a quick, easy & orderly fashion.


Don't 'Overload' your page with too much. Keep it lite & simple so it loads fast.


Don't put 3 articles on 1 page. Follow your main content with snippets & links to new content & pages.



If your Navigation, Cross Linking & Structure is orderly, fast & simple, your users will enjoy the way your site functions & explore it more.



Proper SEO starts at the construction of a page & site. Try to lay it all out correctly.


Get your site to a point that you are happy with & you know runs smoothly.



OFF SITE SEO


Off Site Search Engine Optimization deals with


Backlinks to your site.


Social media shares, associated pages, post,


Web 2.0 blogging sites that backlink to your content,


& shares or backlinks within forums, groups, or on popular content.


Indexing Sites, Press Releases, & submitting a Site Map to Google can also help,


along with taking advantage of Localized Tagging, & Geofencing opportunities.  



You should do a thorough round of On Site & Off Site SEO whenever you publish new websites & also when you plan a Scaling Campaign.




The Second round is Scaling & Automating.


This is where you level up from a Basic Beginner


& go on to becoming an Intermediate & Advanced Affiliate Marketer.



Look At Your Site Data.


Discover what works,

get new longer tail keywords



You're trying to scale a few things.


Your Reach, & also your Response & Conversion rates.


Of course you want new people,


but you also want higher rates of those people engaging & converting to sales.


This means you focus on a few areas.



To make these rates Increases you have to fine tune & improve your website SEO, based on the feedback & site performance data you've gathered in the first few months.


You can find areas where you are succeeding & other areas you need to adjust & tune up your content, copy or presentation.



This is also where you increase the performance of your Ads. Do this through split testing content, design, offerings & products to see where the most opportunity & success is.


After determining the winning performers, increase these Ads to a larger matching audience.


You can also do another round of Off Site SEO, adding links to your new & updated 'Better' content.


Advertise & Post on new networks & platforms.

Explore new, or leverage other successful platforms where you've found good performance.


When you identify winning tactics, double your efforts & investments there.


Update any Blogging & 2.0 content that you've posted.


Re purpose  good content. Make Videos or Information Packets & Reports to attract new visitors & customers. Cross Platform, 'Trans Media'


Target new locations. If you can tie your business to any locations, or tag it at locations, then Do!


If you're traveling to a convention or meet up for your brand, go ahead & tag it! (Your brand with Link & Hashtag) going through * An Airport, on the way to * Event, with @So&so, celebrating #Internetmarketing @SomeHotel #TAGFORLIFE #TAGALLDAY #TAGAGAIN


Do it again for local events, launches, meets, product releases or any appropriate opportunity.


Seriously, that's some pretty heavy meta data that reaches in a lot of directions & holds up over time. It's easy to backtrack for interested readers & viewers.


Paid Advertisements



Find winning content & build winning funnels around it.

Also re purpose this material for Videos, Info graphics, Social media post or free giveaways for Email Optins.


Split test & improve your Ad Images & AD copy. Make them as effective as possible.



Grow Your Email List



Create 'High Performance' Optins that compel visitors to sign up for your mailing list.


These should have an inciting perk offered to win your visitor over. Create a number of these that you can deploy at will.


Email Optins are usually run from a Funnel system that ties directly to your email list & autoresponder or (CRM) system.


Have a look at Builderall & their 'MailingBoss' email marketing software.


Interact with your List. Keep them on your side.


Offer them value & quality content, not only sales pitches.


Email newsletters, announcements, new content & video links.


Give them special perks that only subscribers receive.


Email marketing is a 'Long Game',


You will have long term subscribers who never, or only buy, years later.

In the mean while, they will watch your videos, read content, & help improve the rates & engagement of your site & brand.



Conclusion



Following these steps, you should be able to grow & scale quickly. Identify the highest performing tactics & double those successful efforts.


Pause, correct & improve any content or campaigns that are sub par.


When your Ad placements & Optins begin to function profitably,


this is when you invest in much bigger campaign budgets.


Most Online Marketers will experiment with new placements for $100 or $200 & within that time they determine if they will abandon the campaign, or scale it up.


If it performs well enough, you can immediately increase your daily ad spend.


Automating your advertisement task with successful campaigns will keep them running indefinite,


& keep traffic & customers coming to your site.




 For more tips see: Ultimate Web Hosting Guide & Comparison

Additional Resources for WEB DESIGN, WEB BUSINESS, INTERNET BUSINESS, INTERNET MARKETING, & BUILDING YOUR BRAND


Affiliate Marketing Networks


Amazon

eBay

OfferVault

ClickBank

JVZOO

ShareASale

VigLink

PayKickstart

commission junction

MaxBounty


Builderall Join to Promote

Kartra Affiliate

Click Funnels




Top Web Hosting Providers

MochaHost

Excellent Price & Service!!

Web Builder

Email

Email auto responder for 2000 subscribers, plus upgrades.

WordPress

24/7 support

FREE Domain for life,

FREE Site Migration.


ScalaHosting

FREE Site Migration,

Email

cPanel access

FREE Domain

WordPress

*ReSeller hosting, cPanel access.


Shopify

For eCommerce Shopify is really good. If you're Dropshipping it's one of the better solutions as you can utilize a few apps to automete products easily.




Builderall

Builderall is a 'newish'  Single Solution, End to End, Web Development & Marketing Platform introduced to the U.S. from Brazil in 2018.  It's pretty amazing!  Builderall includes

Web Hosting

Web Builder

Email

Email Auto Responder / Email Marketing (with Templates)

e Commerce  Shopping.

*Funnel Building  (with Templates)

*Animated Explainer Video creation, Slide Show Creation

*Membership Sites

*App Development

*Course Creation

& so much more!  Builderall rivals other similar systems that cost 5 to 10x the price!

It's definitely worth checking out, & you can get a 2 week free trial    HERE:  BUILDERALL



Email Autoresponders  



Builderall

Once again, Builderall's included autoresponder 'Mailing Boss' makes it a must see system to consider.


GetResponse 

All in one Marketing Platform with Email Marketing, Landing Pages, Automation & Webinars.



AWeber

Aweber helps ambitious small businesses and entrepreneurs drive real results with powerful, targeted email automation. AWeber allows you to build your email list, create auto responders, segment customers and track your results.


Sendlane

On demand marketing tools designed to scale with your business. Intelligent email automation.


Mailerlite.com 

Free autoresponder to 1000 subscriber. Cheapest plans, web form & email funnel software. Landing pages & Automation.



Kartra    

Kartra is a top notch, all in one, end to end internet marketing platform. Try Kartra for $1!

Kartra List Building Video


Constant Contact     60 day Free Trial. Dynamic Emails. Many Features.


Solo Email Ads

GuarenteedSoloAdTraffic.com 

1500+ Guaranteed Solo Email Ad clicks!


MartinsProfitSoloAds.com 

 Solo Ads on email list & Banner Ads.


SuperSoloAdsTraffic.com 

Solo Ads to email list.




Funnle Builders


ClickFunnels  ClickFunnels is one of the most popular Funnel builders online.

Builderall

Again, Builderall builds excellent high performing funnels for a really low price. Many proven, free templates to choose from & customize.  For the Price Builderall is my Top Pick for a funnel builder & all inclusive platform.


Kartra

Kartra is a single platform, end to end, all in one Marketing Solution. It's one of the all around best performing products on the market. Streamlined, robust, intuitive & loaded with features. Kartra builds Funnels, Email, Websites, eCommerce & More.  Newer to the Marketing world than older solutions, Kartra is gaining ground as a top solution for serious web entrepreneurs. 

Kartra Signup 1$

Kartra Silver Signup



Auto Funnels & Auto Funnel Builders



Affiliate Funnels

Email collection & Affiliate Offers on Autopilot. The Revolutionary New Enterprise-Grade Affiliate Marketing Platform Developed To Build Your Lists And Generate MASSIVE Commissions From The Best Selling Digital & Physical Products On Autopilot...  (Watch the video and discover how to get 30 ready made, high converting promotion funnels included for just $1!)


ListEruption 

Software, High Converting Landing page creation, Compatible w/ any autoresponder & also 'gotowebinar'. Create funnels with opt ins, perks, & rewards for actions like sharing or subscribing, & continuing onto more upsells or choices.


MyIncomeWeb.com  

Auto Affiliate Earnings! 


Instant ecom funnels

Highly profitable ecom sales funnels without Shopify!  Automated eCom Product Funnels In Less Than 60 Seconds! Perfect For Newbies & Dropshippers Who Don't Want To Sell Their Own Products or Host Expensive Stores!


Leadpages  High converting landing pages and lead generation campaigns.




Assets Photo / Graphic



Envato.com 

Envato is a great assets for many things. They offer Assets, Hosting, Education, Web Development & more.


Media Bakery

Media Bakery is photographer-owned and operated since 2001, supplying more than 10 million assets to some of the world's top creatives. Media Bakery's collection of royalty-free and rights-managed content is highly curated ensuring only the best imagery for clients.


Depositphotos

Royalty-Free Stock Photos, Vector Images and Videos.


Graphic Kickstart

Graphic Kickstart carries Photos, Images & Themes for web building.



PLR Content

Find Existing Articles & Content online that you can license & distribute as your own content.

PLRKickstart

Resell Content & Training Courses. Social Media Marketing, Lead Generation & marketing.   


BonusPress 

Bonus Offers & packages. Upsells. *WordPress plugin


IDplr.com 

IDplr.com offers users over 8,280 products with private label and resale licenses, which means that users can sell, edit, or even claim the products as their own.


PLR365.com 

PLR365.com offers users instant access to 100+ free products with private label rights and master resale rights.




Outsource gigs to Writers & Specialist

Outsource Content Creation, like Copy Writing, Content Writing, Info Graphics, Images & Video Editing. 

Fiver   Fiver has an excellent selection of affordable professionals who can help you with most web development needs.

SEOclerk    has Freelancers who everything from Web Development to Video Editing. It's my preferred service provider.


Education & Training

ColdEmailAcademy.com                  Learn to Market online.

 

ezinemarketingtips.com                FREE:  Copy writing Tips.


BloggersSecret.com              Make money with a free Blog!!


PaidToBlog.co                                           Freelance Blog writing.


ContentWritingMadeEasy.com     700 content templates.


FreelanceWritingRiches.com             Write content & copy.


CopywritingTip.com                                       Learn copywriting.


Allgoodcopy.com                                              Write better copy.


uni24x7.com                                             Email Marketing Bundle.


EmailMarketingDiy.com                        Learn Email marketing.


Mobilize Revolution.        Mobil Marketing Education & Training Course.


Seller Kickstart          Education, Product Creation & Marketing. 3 part video Training series. Education for 'any' online business.

TheOutsourceProject         Educational Training course to outsource & grow business.

FutureLearn            Free & Paid classes online for Web Development, Advertisement & Online Marketing.

COURSERA                       Take the worlds best courses online.


Social Media Management

Admin, Coordination, Scheduling & Posting Apps



Octosuite

Octosuite allows you to replace the need for a social media manager by having ALL of your fan pages & groups posting the most viral trending content daily for you instantly, sending your organic reach’ through the roof, keeping your posts viral while automated.

PublishVault  

Single Solution to Post from 1 dashboard.


Storymate Basic 

Storymate Luxury edition   Storymate – Worlds First ‘Story’ Tool to create, post & send huge traffic to your sites through Instagram & Facebook Stories. 1- Pick A Template 2 – select or upload content 3- 1 click Render -4- post direct to fb or instagram stories.

Social Kickstart


Socail Autobots


PRWeb

PRWeb is a leading online news and press release distribution service used by 40,000+ organizations. 


SocialMonkee

SocialMonkee is an instant link building solution that allows users to easily build 25 unique backlinks to their webpages every day, which in turn dramatically increases search engine indexing, rankings, and traffic, as well as increases online exposure and traffic.


Membership Gold Rush

Membership Gold Rush is a step-by-step system that delivers month after month income - completely on autopilot - without any experience needed



EZ Share Generator

EZ Share Generator is a brand-new form of software that quickly and easily gets users unlimited amounts of targeted traffic from Facebook, Google, and Twitter without being a computer genius or programmer.


 

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